Our objective is to provide both practical and results oriented marketing support to our clients. We see our role as an auxiliary marketing department giving full commitment in terms of our resources, confidentiality, expertise and time.
Marketing activities are used to attract new customers while superior customer care by staff is vital in keeping customers. We advise and implement both marketing and customer care activities.
MMII Grad., F.I.H.I. – marketer, motivator, award winning trainer and author
Marc is managing director of DTA Marketing, a well-established marketing and training consultancy in Dublin. Prior to joining DTA Marketing (20 years ago) he held senior marketing positions with Superquinn, Securicor, Deloitte and AIB.
He is a member and Graduate (Grad MMII) of the Marketing Institute of Ireland (formally vice chairman) and is an elected Fellow (FIHI) and former council member of the Irish Hospitality Institute. He regularly gives seminars on marketing, selling and customer care.
Marc has assisted over 400 companies with their marketing and staff development and he addresses over 2,000 people annually at conferences and workshops.
He is a leading marketing, sales and customer care trainer in the hospitality market. He trained the team that won the All Ireland Marketing award for Customer Care ( KDD Distribution) and delivered award winning customer care programmes for Seven Oaks Hotel Carlow in 2005 / 06 / 07/ 08 /10/ 12 and recently his client O’Hanrahan Travel won 2012 ITAA Travel Agent of the Year.
Marc has written many articles for business publications (Sunday Business Post, Business Plus, Sunday Tribune etc) and has published a book on marketing and customer care called – “Winning Lifetime Customers”.